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Digital Marketing

29 Mar
2017

3 Benefits of Facebook Live

Benefits of Facebook Live for your business

Facebook Live is a new feature for the social network which lets users broadcast a live video stream directly from their Facebook page or group. The addition of live video increases the opportunities Facebook provides for connecting and interacting with other users on the platform. Businesses should also be thinking

19 Mar
2017

How to Get the Most Out of Meta Descriptions

Meta Descriptions

Search engines are one of the main ways users find useful content from your website. A meta description, the information the search engine provides about your webpage, can affect how your site ranks in those results. Because this title and description can have a large impact on how your page

22 Oct
2016

Useful WordPress Plugins for Small Businesses

WordPress plugins are useful tools for managing and monitoring search engine integration, site content, user feedback, and incorporation of social media within a WordPress website. These 10 plugins are some of the best and most useful for small businesses in the areas of site management, user feedback, and social media.

27 Sep
2016

Tips to Optimize Your Facebook Page

Facebook is one of the most popular social media platforms today. Most companies have a Facebook page but do not use it to its fullest potential. Does your company have a Facebook page?  When was the last time you updated it? Learn how you can make a more professional and

12 Apr
2016

How to Add and Optimize Your Google Places / My Business Page

In case you have not heard of Google Places, it is a free platform where a business can be listed for marketing, advertising and promotion. Many research studies have shown that more consumers are using the internet to search for information on your local products and services. This means that

15 Feb
2016

The Benefits of Social Media Marketing for Small Business

One of the pitfalls of many small businesses is that they are not doing enough social media marketing as part of their digital marketing efforts. They think that an optimized website is enough. The power of social media should never be underestimated. Like the traditional word of mouth marketing, spreading the news about your business on social media is akin to increasing your

07 Feb
2016

Top 4 Reasons Why Small Restaurants Need to Have SEO

restaurant marketing

If you own a small restaurant, you may think that you do not need search engine optimization (SEO). Contrary to what you might think, everyone in the business world now needs to have an internet presence, even if it were small. There are many reasons why businesses engage in SEO campaigns. For small restaurants, there are 4 essential reasons.