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29 Mar
2017

3 Benefits of Facebook Live

Benefits of Facebook Live for your business

Facebook Live is a new feature for the social network which lets users broadcast a live video stream directly from their Facebook page or group. The addition of live video increases the opportunities Facebook provides for connecting and interacting with other users on the platform. Businesses should also be thinking

23 Mar
2017

10 Minute Website Audit

Website Audit

Conducting your own 10 minute website audit is a useful way to increase your conversion rate, which is how many visitors become consumers or clients. There are so many opportunities for online advertising, but your ads are only as strong as your website. If ads bring visitors but your website

19 Mar
2017

How to Get the Most Out of Meta Descriptions

Meta Descriptions

Search engines are one of the main ways users find useful content from your website. A meta description, the information the search engine provides about your webpage, can affect how your site ranks in those results. Because this title and description can have a large impact on how your page

15 Nov
2016

PinkTie Wins 5th in Virtual Pitch Contest

Imagine entering an elevator with a potential partner, investor, or client, with only 20 floors to spark interest. An elevator pitch is a 90 second presentation that shares with the audience the entrepreneur’s idea, product, service, or business to gain interested from potential customers, partners or investors. The Institute for Veterans

22 Oct
2016

Useful WordPress Plugins for Small Businesses

WordPress plugins are useful tools for managing and monitoring search engine integration, site content, user feedback, and incorporation of social media within a WordPress website. These 10 plugins are some of the best and most useful for small businesses in the areas of site management, user feedback, and social media.

06 Oct
2016

Eight Ways To Keep Your Small Business Secure

If you own and operate a small business, lowering costs is an important part of keeping your company in the black. Cutting costs on your IT budget could inadvertently compromise your company’s security. Even though small businesses may not have all of the resources that large corporations do, they are

27 Sep
2016

Tips to Optimize Your Facebook Page

Facebook is one of the most popular social media platforms today. Most companies have a Facebook page but do not use it to its fullest potential. Does your company have a Facebook page?  When was the last time you updated it? Learn how you can make a more professional and